Client: Auto Natie Group, Jennes, D'ieteren, Brussels Auto Group
Agency: Izoard
The Drive & Discovery Days was an ambitious campaign brought to life by different car dealerships in Belgium before the annual Autosalon, Belgium's premier automotive exhibition. It was an engagement campaign in which customers could experience various activities during a tour of the car dealership.
Video assets were needed to reach full engagement. A lot of variations on their campaign movie were needed, tailored for Digital out-of-home, social media, broadcast and web.
Watch the full 30-sec campaign video below: